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Korean Media Company Abandons Bitcoin in Favor of AI Amid Financial Struggles

A Nasdaq-listed Korean media firm, which once aimed to invest $1 billion in Bitcoin, has reported a complete divestment from cryptocurrency as it shifts focus to AI infrastructure.

by Editorial Staff|Jul 2, 2026|1 MIN READ|WORLD

The company, previously enthusiastic about acquiring 10,000 Bitcoin, has now confirmed that its cryptocurrency balance stands at zero. This dramatic shift comes as the firm seeks to pivot towards artificial intelligence.

In light of its financial challenges, the company’s recent filing indicates a strategic move away from the volatile crypto market. This decision reflects broader trends in the industry as firms reassess their investments.

As it navigates these changes, the company is also working to maintain its listing on the Nasdaq, highlighting the pressures faced by businesses in the current economic climate.